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Cottesloe Beach is a popular beach in Cottesloe and one of the most iconic locations of Western Australia.Fahmy, Miral (14 August 2009). Travel Picks: Top 10 beach holidays for families, Reuters UK. Retrieved 9 June 2011. The enduring popularity of the beach is the result of combination of factors including proximity to metropolitan Perth, accessibility by train, shelter from strong summer breezes and presence of offshore reefs making it a relatively safe swimming location. It has been recognised by the Heritage Council as a place of cultural significance since 2005. Since the beginning of the twentieth century a succession of bathing structures and hotels have been constructed in prominent locations overlooking the beach. The current beach-front structure was constructed in 1996 and is known as the Indiana Tea House. Designed in a neotraditional architectural style it has become an internationally recognised landmark of Perth. The beach hosts the popular Rottnest Channel Swim, and Sculpture by the Sea. It attracts around 600,000 visitors per year.
The Indiana Tea House was a building constructed in 1910 and replaced by the Centenary Pavilion in 1929. When the building became unstable it was demolished and replaced with a small beach pavilion in 1983. The structure was too small and in the mid-1990s the Town of Cottesloe sought expressions of interest for the design of multi-purpose building. The town selected a neotraditional design by architect Lawrence Scanlan that drew influences from the earlier Centenary Pavilion. The building was built over the foundations of the 1983 pavilion and was completed in 1996. Redevelopment of the Indiana Tea House , Cottesloe Beach (2015), Town of Cottesloe Since 2016 Lawrence has been seeking approval for a new Cottesloe Pier structure that will include an underwater observatory, swimming enclosure and pavilions. In 2020, Andrew Forrest purchased the lease for the teahouse and proposed the demolition and redevelopment of the building in a contemporary architectural style.
During major storm activity on 21–22 May 2009, the spike was knocked off the pylon. However this is not the first time this has occurred; Pylon History Swanbourne Surf Club during storms in 1995, the spike was also knocked over. It then remained on the bottom of the ocean in approximately of water until a group from Swanbourne Nedlands Surf Life Saving Club removed the structure using nothing but wood, rope and surfboards in 1997.
After the pylon was restored, it was painted in the Cottesloe Surf Lifesaving Club colours, but it was soon changed to the colours of North Cottesloe Lifesaving Club. The colours of the pylon change almost yearly with the annual Cottesloe To Swanny Ocean Classic, during which hundreds swim from Cottesloe Beach to Swanbourne. Before the event, members from Swanbourne Nedlands Surf Life Saving Club, North Cottesloe Surf Life Saving Club and Cottesloe Surf Life Saving Club compete to paint the pylon their club colours in order to gain publicity for their club.
In 2005 a companion event to the Sydney-based Sculpture by the Sea was launched on Cottesloe Beach. Although extremely popular (it draws crowds of over 200,000 per year) the event has struggled financially from the outset.
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